Leverage and
duplication
Leverage and duplication are simply the ability
to leverage
your time and to duplicate your efforts. If you
are working
in a traditional business, your income is
largely governed by
the number of hours you can physically work in a
week.
In network marketing, as your network grows, the
time
collectively invested within the network is
dramatically
increased, and your efforts are greatly
duplicated and multiplied.
Simply put, you yourself, one person, can
continue to work
40 or 60 hours per week, or you can build a
network where
collectively, for example, 1000 people are
working only 10 hours
each per week, meaning your earning hours now
total 10 000.
You need to understand that this concept is not
unique to
network marketing, but is a key ingredient in
most successful
entrepreneurial enterprises. Most successful
entrepreneurs
use it to build their wealth. For example, those
who have
established large franchising businesses base
their success on
duplication and leverage of one successful
store, repeating it
nationally and, ideally, globally.
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